Denver, COlorado
Editorial Portrait photography
By Anne Stephenson
True to You
Editorial Portraits that Elevate Your Brand
Your business has a story that deserves to be told authentically. Stock photos can’t capture the real people, passion, or purpose behind your brand. That’s where custom editorial portraits come in.
Whether you’re a creative entrepreneur, a small business owner, or a team looking to showcase your expertise, editorial portraits capture the heart of what you do. These are more than simply headshots. They are carefully crafted photos that align with your brand’s identity, helping you connect with your audience in a meaningful way.
By focusing on natural moments, personality, and professionalism, my approach to editorial portraits ensures that your images feel true to you. Think engaging, approachable and distinctive. These photos become the foundation for marketing materials, press features, and social media content that speaks directly to your clients.
Let’s create imagery that reflects your brand story and sets you apart.
How to Create Effective
Editorial Portraits
Editorial portraits go beyond standard headshots, telling the story of your business and showcasing your personality in an authentic way. The right approach can make your portraits feel natural, engaging and aligned with your brand.
01. Stay True to Your Brand
Your portraits should reflect the essence of your business. Maybe it’s professional and polished, creative and casual, or warm and inviting. Consider, too, your brand’s colors, style, and messaging when choosing a location, planning your wardrobe, and creating the overall feel of the images.
02. Set Your Scene with Intention
The background or setting of your photos should complement your brand story. A sleek office, a vibrant creative space, or an outdoor setting that aligns with your business values can add depth and authenticity to your portraits. Avoid generic backdrops unless they truly fit your aesthetic.
03. Incorporate Natural, Engaging “Poses”
Editorial portraits should feel organic, not stiff. Rather than traditional headshots, incorporate natural movements. Walking, interacting with your workspace or engaging with trade tools give a feeling of authenticity.
04. Plan for Versatility
Think beyond a single headshot. You will want to capture a variety of images such as ,close-ups, environmental portraits, and action shots. Create a library of content that works across multiple platforms from your website to LinkedIn to social media and press features.
